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Looking ahead, Deduce will amplify its platform to incorporate additional signals on both the risk and the trust side. The company also plans to add more partners into its identity graph, a database that stores critical identifiers including email, phone, and cookies that correlate with individual customers.![]()
Most companies have a data poverty problem when it comes to fighting identity fraud. Deduce Insights addresses that in a unique way as part of a layered defence and the foundation for building a trusted user experience
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Company
Deduce
Headquarters
New York, NY
Management
Ari Jacoby, CEO
Description
Deduce Identity Insights acts as cybersecurity radar and plays a vital role in both validating good users and detecting fraudulent activities. The solution is fuelled by the Deduce Identity Network, an ever-growing consortium of over 150,000 websites and applications that capture the activities of the transactional US population several times per week. The Identity Network captures and processes over 1.4 billion digital interactions daily to build a diverse identity graph based on four discrete elements: Device, Network, Geography and Activity (login, checkouts, account creation, reset password etc).